PopupKit Review, Popup Builder Blocks for Gutenberg, Wptowp
Plugin Blog Gutenberg

PopupKit Review 2026 – Popup Builder Blocks for Gutenberg

Can you remember any plugin name that ends with “Kit” and powers more than 1 million websites? That’s ElementsKit by WPMet. The house has more kits like GutenKit, EmailKit and now they have PopupKit! And in this blog, we will walk through the PopupKit Review, the details of the features, pricing, unique selling points and whatnot!

Hello, we’ve got opinions too. They might surprise you. (Eh, Maybe NOT 🐯🐯)

  • Since our first look, PopupKit has grown fast. And currently, the plugin has 70k+ active users installations.

Deep Drive to PopupKit – Introduction

PopupKit Review, Popup Builder Blocks for Gutenberg, Wptowp

PopupKit is a powerful WordPress popup builder plugin by WPMet. It helps you create popups that boost sales, capture leads, and promote offers. You can also show videos, collect feedback, and grow social followers. The plugin lets you control who sees the popup, where it appears, and when it shows. You can add animations for an engaging experience. Design from scratch using Gutenberg blocks or pick a premade layout.

PopupKit is developed to eliminate the coding hassles. Additionally, this popup builder plugin will manage your leads or subscriptions and provide you with in-depth analytics. The plugin has 10,000+ active users with perfect five-star ratings. This is one of the most advanced Popup plugins we have experienced.

Best Features of PopupKit Plugin

PopupKit packs a lot more than a simple modal box. We went through the official plugin page, documentation and changelog to pick the features that matter most for real campaigns.

Drag-and-Drop Builder Inside Gutenberg

You design popups right inside the WordPress block editor, so there is no new interface to learn. You can drop in any Gutenberg block, including blocks from other plugins. All campaign settings, like triggers, animations, display rules, frequency and geolocation, sit neatly in the right sidebar.

270+ Ready-Made Templates (Recipes)

PopupKit ships with 270+ professionally designed templates for almost every campaign type. Import one. You can change the text and colors, and the campaign is ready in minutes. Wpmet calls these “recipes” because each one is built for a specific goal, such as lead capture, exit offers, or announcements.

Smart Triggers

Timing decides whether a popup converts or annoys. PopupKit can show a campaign on page load, after a period of inactivity, after a set scroll percentage, on exit intent, or when a visitor clicks a specific element. It also has a click-count opening event.

Display Conditions

You can apply multiple include and exclude rules across the whole site or for specific pages, posts and archives. Advanced filters like page slug, category and post type keep each popup relevant to what the visitor is reading.

Gamification Popups

This one is one of the unique features. Built-in Spin-to-Win and Try Your Luck blocks turn a plain opt-in into a game. You can set the prizes, the winning chances and the design without code. This is great for growing an email list with discount rewards.

Multi-Step Popups

Instead of one long form, you can split a campaign into small steps. For example, a simple “Yes, I want to learn more” button first, then the email field, then the final coupon. Shorter steps feel less intimidating, which helps completion rates.

WooCommerce and EDD Popups

PopupKit can detect when a shopper is about to abandon a cart or checkout and show an offer or reminder. Triggers can be based on cart value, product category, purchase or download history and user behavior. It works for both WooCommerce stores and Easy Digital Downloads sellers.

Countdown Timer

The countdown block adds urgency with styles like Circle, Box, Flip, Linear and Crest. When the timer hits zero, you can show a custom expiry message.

Campaign Scheduling

A calendar interface lets you schedule several campaigns ahead of time. You can run them on your server’s timezone or on each visitor’s local time, which is handy for global flash sales.

A/B Testing

You can compare popup variants and let real performance data decide the winner. Results are tracked in real time, so you always keep the best-converting design live.

Built-In Analytics

The analytics dashboard shows total views, clicks, conversions and conversion rate per campaign. You can filter by date range, device, browser, location and traffic source, spot drop-offs, and export reports.

Animations and Styling

Entrance effects include fade, zoom, bounce, slide and rotate. You can style the overlay, container and close button, and since version 2.2.8 you can also blur the page background behind the popup.

PopupKit Pro Pricing

Popukit Review, Popupkit pricing, Wpmet, Wptowp

The early bird period is over, and PopupKit now has a full pricing page with yearly plans, lifetime plans and bundles. The good news: every Pro plan includes all features and unlimited pageviews. Plans differ only by the number of sites and the support level.

PlanSitesYearly priceLifetime priceSupport
Personal1$49/year$129Standard
Professional (recommended)5$129/year$259Priority
AgencyUnlimited$199/year$499VIP 24/7

PopupKit Plugin Integration

A popup is only half the job. The leads have to land somewhere useful. PopupKit connects with 20+ tools, so the emails you capture can flow straight into your marketing stack.

CategoryIntegrations
Email marketingMailchimp, ActiveCampaign, ConvertKit (Kit), Brevo (Sendinblue), Moosend, Drip, Omnisend, Klaviyo, SendFox
CRMHubSpot, Zoho CRM, FluentCRM
AutomationZapier, Pabbly Connect, Webhook
Team and dataSlack (instant conversion alerts), Google Sheets
eCommerceWooCommerce, Easy Digital Downloads

Each integration has its own setup guide in the PopupKit documentation. The Webhook option is the most flexible one. It sends form data to any external app in real time, so you are not limited to the built-in list.

You can also display a popup outside the block editor with a shortcode. Wpmet’s team confirmed this on AppSumo for users who don’t build with Gutenberg every day. One WordPress.org reviewer also reported using PopupKit smoothly with Bit Form and Bit Flows through webhooks.

PopupKit Review Spotlight (USPs)

After going through the plugin, docs and changelog, these are the points that make PopupKit stand out from the crowd.

  • Native to Gutenberg. You build popups in the editor you already use. No external SaaS dashboard, no connector plugin, no iframe embeds.
  • No monthly fees, no pageview caps. Every Pro plan has unlimited pageviews and all features. Many SaaS popup tools charge monthly and limit traffic.
  • Lifetime option. You can pay once and stop worrying about renewals, which is rare in this category.
  • Gamification, multi-step and A/B testing in one plugin. Many competitors split these across higher tiers or extra addons.
  • WooCommerce and EDD targeting. Cart value, product category and purchase history rules make it a real eCommerce tool, not only a newsletter box.
  • Privacy-friendly data. Leads, subscribers and analytics live in your own WordPress database.
  • Very active development. The plugin went from 2.0.0 in May 2025 to 2.3.7 in October 2026, with around 30 releases. That is roughly one update every two to three weeks.
  • Backed by an established team. Wpmet has years of experience and a large user base across its plugins.

Who is Behind the Popup Builder Blocks?

Roxnor is the company behind this Gutenberg builder plugin. WPMet, a brand of Roxnor, is a leading plugin development company from Dhaka. Started in 2013 by Md. Ataur Rahman, WPMet released several plugins, and some of them gained huge popularity. For example, Elementskit Elementor Addons have 1M+ active installations and more than 1,430 five-star reviews.

Where did PopupKit Get Mentioned?

PopupKit is still young, but it has already picked up mentions on several well-known platforms.

  • WordPress.org Plugin Directory – 70,000+ active installs and a perfect 5-star rating. One reviewer said they had tried at least seven other popup plugins before settling on PopupKit.
  • AppSumo – Selected as an AppSumo Launchpad product, which AppSumo reserves for tools it sees as promising and innovative. AppSumo lists it as an alternative to OptinMonster.
  • G2 – PopupKit has a product listing and discussion page on G2.
  • InstaWP – Listed first in InstaWP’s roundup of Popup Maker alternatives for WordPress.
  • zPlatform – Its lifetime deal review gave PopupKit a “Buy” verdict with a 7/10 score in July 2026.
  • WordCamp Dhaka 2025 – PopupKit is named in the speaker profile of Roxnor’s CEO.
  • Wpmet Blog – Wpmet regularly publishes PopupKit tutorials, such as how to create popups in Gutenberg and OptinMonster alternative guides.

PopupKit Free vs Pro Comparison

The free version is generous enough to launch real campaigns. Pro is where the advanced targeting, gamification and testing tools live. Here is how they compare, based on Wpmet’s official comparison and the WordPress.org changelog.

Our advice: start with the free version to test the builder on your site. Upgrade when you need A/B testing, gamification or WooCommerce rules. Wpmet confirms your existing popups and settings stay intact when you switch to Pro.

Editorial Prediction for PopupKit

Every website needs a pop-up to grow leads and manage subscriptions. The audience is bigger, so the competition! Even though there are multiple established Popuup plugins available in the WordPress industry, there’s new plugin is coming. Recently, we have seen a new popup plugin too. But we have found a limited WordPress popup block plugin.

Our experience with WPMet’s plugin is always better. Many times, we predict and it happens at Wptowp. This time, we are predicting to have 50,000+ active users by the end of 2025. Editorial believes the marketing of this plugin needs to focus more.

Prediction Update (October 2026)

We called it, and PopupKit beat it. When we first published this review, PopupKit had 10,000+ active users. WordPress.org now shows 70,000+ active installations. That is well past our 50,000+ target.

The marketing push we asked for also happened. PopupKit launched on AppSumo, got a dedicated pricing page with a SaaS cost comparison, and Wpmet started publishing alternative guides against OptinMonster and Popup Maker.

Our next prediction: with this growth rate and a release every few weeks, we expect PopupKit to cross 100,000+ active installs by the end of 2027. To get there faster, we believe Wpmet should focus on collecting more public reviews, since 7 reviews is still low for a plugin of this size.

Other WPMet’s Product Related Content

WPMet is the company that has over millions of active users through multiple plugin. These products are designed to save time, improve performance, and give you more creative control. Each one targets a specific need, so you can combine them for a complete business solution. Simple to use and rich in features, they can boost your site’s design, sales, and engagement.

ElementsKit – ElementsKit is an all-in-one addon for Elementor. It gives you extra widgets, modules, and templates to design any type of website. You can build faster and keep your designs professional. Currently, this product has 1+ milion active users with 1750+ five-star ratings.

ShopEngine – ShopEngine is a complete WooCommerce builder for WordPress. It lets you customize product pages, carts, and checkout easily. You can create a unique shopping experience that increases sales. It has 50,000+ active users along with 160+ five-star ratings.

GutenKit – GutenKit is a block addon for Gutenberg. It adds powerful blocks and design options for building modern websites. Your pages will be faster, flexible, and easier to manage. This plugin is helping 20,000+ website and it has 25+ five-star ratings.

EmailKit – EmailKit is an email template builder for WordPress. It helps you create branded email designs without coding. This makes your email marketing more consistent and professional. This plugin has 20,000+ active users at this time.

MetForm – MetForm is a drag-and-drop WordPress contact form builder and an addon for Elementor. This WordPress form plugin is built with Elementor, where each field is an Elementor widget you can arrange using drag and drop facility. It has 500,000+ active users with 390+ five-star ratings.

The company has more on the bucket list. It has GetGenie AI for AI writing assistance, ShopEngine for Gutenberg, Fund Engine and WP Socials. All of these plugins also have numbers of active users.

PopupKit Review – Final Notes

PopupKit started as a simple popup block and has grown into a complete conversion toolkit in about two years. Smart triggers, page-level and geolocation targeting, gamification, multi-step campaigns, A/B testing and real analytics now live in one plugin, right inside the block editor.

The pricing is the other big win. Every Pro plan includes all features and unlimited pageviews, and a lifetime option is available. For WordPress site owners tired of monthly SaaS bills, that is a strong reason to switch.

Acknowledgment 💯💯

🐾 Images – Images in this blog have been collected from different websites, blogs, landing pages, plugin landing pages, WordPress directories, Social sites, etc
🐾 Affiliate Links – This blog contains several affiliate links. We will get a commission without charging you extra if you purchase any product through the link. You can see affiliates’ declarations here.
🐾 Data Source – All the data has been collected from various open sources like landing pages, WordPress directories, YouTube channels, etc. Data can be changed at any time.

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Editorial Staff

Our editorial team consists of WordPress expert(s), analysts, content editors, writers, designers, SEO experts, outreach people, and developers! For each piece of content, a highly expert and dedicated team led by Asadullah Galib works together. We have only one motto: “We help you to make your final decisions!”